Serving San Diego County and nearby areas
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It's all about me...or you... I'm not sure!

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So, have you ever stopped to think about the rituals of gifting? Seems like most of us go out and buy something we'd really love to have. Or something that we think sends a message about who we are. For example, we think the gift says we are generous, thoughtful, creative, kind and loving. But should an important gift for someone very special in our lives really revolve around the gift-giver?

In this age of data-driven everything, there are a great many studies about the topic of gifting, especially in the luxury goods market. The bottom line? People are up to their eyeballs in stuff... They prefer gifts that are meaningful or that offer an experience over something that will go in a closet or drawer.

If you take a little time to think about the recipient, you might discover just the right gift by understanding what they appreciate in life. It's not the same for all of us and is especially important if you give a tree. Do they like the outdoors, gardens, nature, cooking, growing things? Then most likely a gift tree will be a delightful choice, one they'll treasure as the years go by.