Serving San Diego County and nearby areas

About Us

Our Roots

The Wishing Tree Company was founded in 2010 in Encinitas, California - the city named for its little oaks. With its near-perfect climate, San Diego County is the ideal place to grow premium quality trees that are guaranteed to thrive. We follow guidelines from the International Society of Arboriculture & the Arbor Day Foundation to select superior quality trees. Experts in all aspects of horticulture and arboriculture oversee our operation to ensure every gift tree we plant will meet its full genetic potential & provide many years of enjoyment with minimal fuss.

Our Team

Founder and CEO Patty Berg served as board member and volunteer coordinator of the San Diego Horticultural Society for many years. She holds a bachelors degree from Cal State University, San Marcos and a masters from USC. Patty resides in Encinitas, California. 


Operations & Marketing Specialist Kaori Sokoloff has a strong interest in urban agriculture. She enjoys fruit tree cultivation and has earned a Qualified Water Efficient Landscaper certification.

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                         Horticulturist Jason Chen  Jason is a landscape designer and plant enthusiast who collects camellias. He enjoys running, hiking and yoga. His knowledge of trees and the larger plant world is encyclopedic. 


Our Mission

We help people make deeper connections through the magic of trees.  "Planting love. Growing memories."


Our Inspiration

... started with the many Legends of the Wishing Tree found in cultures throughout the world. Wherever you may wander, there's sure to be an ancient story of wishes granted and dreams come true thanks to the benevolence of trees. But you don't need to look to mythology to see the everyday wonder. Walk around your neighborhood or go visit a National Park. Hike in the woods or build your kids a tree house. Ask a few people if they have a 'tree story' - then sit back and listen. One day soon you'll want to give a gift tree from The Wishing Tree Company and start yet another story for someone you love.



Here's a favorite tree story that came to us from acclaimed San Diego poet Kennette Harrison:

"When I was a little girl growing up in the South, my parents planted a dogwood tree for me in the front yard, even though the nearby woods were full of dogwood trees. But this one was my own and once I grew up and moved away, it became even more special. Whenever I'd come back to see Mother and Dad, we'd always take a little time to see how my tree was doing. If it had been a particularly lovely spring bloom, they would take such pleasure in telling me about it. My folks are both gone now, but the tree is still there where they planted it for me more than 60 years ago. To me, that tree was and still is my parents' love for me made visible."  


"White Birds and the Wishing Tree" by Luiza Vizoli. Copyright 2009.